OBAMA FOR AMERICA "2012 GRASSROOTS FUNDRAISING CHALLENGE"

Official Rules

Important: Please read these Official Rules before entering this Contest (the "Contest").

By participating in the Contest, you agree to be bound by these Official Rules and represent that you satisfy all of the eligibility requirements below.

NO PURCHASE, PAYMENT, OR FINANCIAL CONTRIBUTION OF ANY KIND IS NECESSARY TO ENTER OR WIN THIS PROMOTION.

Eligibility:

PURCHASE, PAYMENT OR FINANCIAL CONTRIBUTION WILL NOT INCREASE ODDS OF WINNING. PROMOTION VOID WHERE PROHIBITED. PROMOTION OPEN ONLY TO INDIVIDUAL UNITED STATES CITIZENS AND LAWFUL PERMANENT U.S. RESIDENTS WHO ARE LEGAL RESIDENTS OF THE FIFTY (50) UNITED STATES, THE DISTRICT OF COLUMBIA AND PUERTO RICO, AND OVER THE AGE OF 18 (OR THE AGE OF MAJORITY UNDER APPLICABLE LAW). BUSINESSES, CORPORATIONS, REGISTERED FEDERAL LOBBYISTS, REGISTERED FOREIGN AGENTS, FEDERAL POLITICAL ACTION COMMITTEES, NATIONAL BANKS, FEDERAL CONTRACTORS, FEDERAL EMPLOYEES, LABOR ORGANIZATIONS OR OTHER ENTITIES ARE NOT ELIGIBLE TO ENTER OR WIN A PRIZE, NOR MAY ANY INDIVIDUAL ENTER ON BEHALF OF ANY SUCH INDIVIDUALS OR ENTITIES. IF YOU DO NOT MEET ANY OF THESE REQUIREMENTS, OR ANY OTHER ELIGIBILITY REQUIREMENTS IN THESE OFFICIAL RULES, YOU ARE NOT ELIGIBLE TO WIN A PRIZE, AND OBAMA FOR AMERICA ("SPONSOR") RESERVES THE RIGHT NOT TO AWARD PRIZES TO YOU. To be eligible to win the prize, entries must be completed and received by Sponsor in the format designated below. Directors, officers and employees of Sponsor and any of their respective affiliated committees, subsidiaries, agents, professional advisors, consultants, advertising and promotional agencies, and immediate families of each are not eligible to win any prizes. All applicable federal, state and local laws and regulations apply.

Disclaimer

Sponsor, and its related committees, candidates, affiliates, directors, officers, consultants, professional advisors, employees and agencies (collectively, the "Released Parties") will not be responsible for: (a) any late, lost, misrouted, garbled or distorted or damaged transmissions or entries; (b) telephone, electronic, hardware, software, network, Internet, or other computer- or communications-related malfunctions or failures; (c) any Promotion disruptions, injuries, losses or damages caused by events beyond the control of Sponsor or by non-authorized human intervention.

Promotion Period

3. The Promotion starts at 12:00 a.m. (all times Eastern Time) on March 26, 2012 and ends at 11:59 p.m. on March 31, 2012 (the "Promotion Period"). All entries must be received during the Promotion Period to be eligible to win a prize.

Prizes

Barack Obama will call each winner or a friend or family member of the winner's choice (approximate retail value $0.00). As described below, one winner will be the individual who raises contributions from the greatest number of individuals and one winner will be selected from all entrants who raise contributions from at least ten different people. Additional prizes may also be awarded in the sole discretion of Sponsor. Sponsor will determine, in its sole discretion, all details related to the each prize.

Taxes; Prizes; Etc.

ALL FEDERAL, STATE AND LOCAL TAXES ASSOCIATED WITH THE RECEIPT OR USE OF ANY PRIZE ARE THE SOLE RESPONSIBILITY OF WINNER. All prizes will be awarded. The prize may be forfeited and awarded to an alternative winner if the winner affidavit and release materials (see Sections 10 and 11 below) are not returned as required or if two (2) attempts to contact winner by phone and/or e-mail are not successful, or if any prize is otherwise not claimed. Prizes are not transferable. No substitutions or exchanges (including for cash) of any prizes will be permitted, except that Sponsor reserves the right to substitute a prize of equal or greater value for any prize. Limit one prize per household or address. All prizes are awarded "AS IS" and WITHOUT WARRANTY OF ANY KIND, express or implied (including, without limitation, any implied warranty of merchantability or fitness for a particular purpose).

Identity of Entrant.

In the event of a dispute about the identity of the entrant, entries made online will be declared made by the authorized account holder of the e-mail address submitted at time of entry. An authorized account holder is defined as the natural person who is assigned to an e-mail address by an Internet access provider, online service provider or other organization (e.g., business, educational institution, etc.) that is responsible for assigning e-mail addresses for the domain associated with the submitted e-mail address. The potential winner may be required to provide Sponsor with proof that the potential winner is the authorized account holder of the e-mail address associated with the winning entry.

How to Enter

Create a Grassroots Fundraising Page on BarackObama.com: To participate in the Promotion, visit http://www.barackobama.com/grassroots-fundraising or other web page specifically identified by Sponsor and follow the instructions to create a personal grassroots fundraising page during the Promotion Period. If an individual has previously created a personal grassroots fundraising page on www.barackobama.com prior to the Promotion Period, the individual will be automatically entered in the Promotion. Failure to submit all required information in the manner required in these Official Rules and/or any instructions included in the grassroots fundraising page sign-up form may result in disqualification. Proof of online entry will not be deemed to be proof of receipt of entry by Sponsor. All entrants and entries are subject to verification by Sponsor. Entries will not be acknowledged or returned. By entering the Promotion, you consent to being placed on an e-mail mailing list to receive information from Sponsor and for other purposes in accordance with Sponsor's Privacy Policy.

Promotion Rules

One winner will be the individual who receives contributions from the greatest number of unique eligible individual contributors via that individual's grassroots fundraising page in accordance with the Official Rules during the Promotion Period as determined by Sponsor. Sponsor reserves the right to conduct a background check on the winner and disqualify such individual from receiving any prize based on such background check if Sponsor determines, in its sole discretion that awarding any prize to such individual could result in a safety or security risk to any person or persons or could result in the disruption of any event associated with the Promotion. In the event of any such disqualification, the individual who raised contributions from the next highest amount of unique eligible contributors during the Promotion Period will be the Winner.

At the conclusion of the Promotion Period, fifty (50) potential winners will also be selected by a random drawing from all entrants who raised contributions from at least ten (10) eligible contributors via their grassroots fundraising page during the Promotion Period. Sponsor may, at its option, conduct a background check on each potential winner. Sponsor reserves the right to disqualify any potential winner from receiving any prize based on such background check if Sponsor determines, in its sole discretion that awarding any prize to such potential winner could result in a safety or security risk to any person or persons or could result in the disruption of any event associated with the Promotion. Sponsor will, in its sole discretion, then select a second winner from the list of eligible potential winners on the basis of criteria determined and applied by Sponsor to provide for an appropriate range of views, backgrounds, and interests among all winners selected in the Promotion.

Individuals may not offer others any prize, consideration, or any thing of value whatsoever to others in exchange for contributing to Sponsor via any grassroots fundraising page. All use of individuals' grassroots fundraising pages and requests for others to contribute to Sponsor via a grassroots fundraising page must be in accordance with Sponsor's instructions and Grassroots Fundraising guidelines. Only contributions from contributors that comply with federal law and Sponsor's fundraising policies will be considered as part of this entry method. Sponsor only accepts contributions of up to $2,500 from individuals per election, including $2,500 for the primary and $2,500 for the general election. Sponsor does not accept contributions in any amount from registered federal lobbyists, registered foreign agents, federal political action committees, or minors under the age of 16. Contributions in any amount from corporations, labor organizations, national banks, federal contractors, and foreign nationals are prohibited. Any contribution made from a contributor via a grassroots fundraising page that is solicited or obtained through forgery, falsification, fraud or other inappropriate means, or in violation of the law or Sponsor's instructions may be deemed invalid by Sponsor in its sole discretion and not counted in the Promotion. The winners will determined by Sponsor by on or about April 3, 2012 and notified by phone or email by approximately April 10, 2012. To claim the prize, each winner should follow the instructions and comply with the conditions contained in his/her notification.

General Release

By entering the Promotion, you release Sponsor and all Released Parties from any liability whatsoever, and waive any and all causes of action, related to any claims, costs, injuries, losses, or damages of any kind arising out of or in connection with the Promotion or delivery, misdelivery, acceptance, possession, use of or inability to use any prize (including, without limitation, claims, costs, injuries, losses and damages related to personal injuries, death, damage to or destruction of property, rights of publicity or privacy, defamation or portrayal in a false light, whether intentional or unintentional), whether under a theory of contract, tort (including negligence), warranty or other theory.

Use of Winner Name, Likeness, etc.

Except where prohibited by law, entry into the Promotion constitutes permission to use each winner's name, hometown, likeness and/or prize information, without limitation, for promotional purposes without further permission or compensation. As a condition of being awarded any prize, except where prohibited by law, each winner may be required to execute a consent to the use of his or her name, hometown, likeness and/or prize information, without limitation, for promotional purposes without further permission or compensation.

Affidavit & Release.

As a condition of being awarded any prize, each winner may be required to execute and deliver to Sponsor a signed affidavit of eligibility and acceptance of these Official Rules and release of liability, and any other legal, regulatory, or tax-related documents required by Sponsor in its sole discretion.

Winner List; Rules Request.

For a copy of the winner list, send a stamped, self-addressed, business-size envelope after September 30, 2011 and before September 30, 2012 to Sponsor at the address listed below, Attn: "2012 Grassroots Fundraising Challenge" Winner List. To obtain a copy of these Official Rules, visit www.my.barackobama.com/gfr-challenge-rule or send a stamped, self-addressed business-size envelope to Sponsor at the address listed below, Attn: "2012 Grassroots Fundraising Challenge" Rules Request. Residents of VT may omit return postage.

Intellectual Property Notice.

The Promotion and all accompanying materials are copyright © 2012 by Obama for America. All rights reserved.

Miscellaneous.

The Promotion and these Official Rules will be governed, construed and interpreted under the laws of Illinois, U.S.A. without regard to its or any other jurisdiction's choice of law provisions. Entrants agree to be bound by these Official Rules and by the decisions of Sponsor, which are final and binding in all respects. Any provision of these Official Rules deemed unenforceable will be enforced to the extent permissible, and the remainder of these Official Rules will remain in effect. Sponsor reserves the right to change these Official Rules at any time, in its sole discretion, and to suspend or cancel the Promotion or any entrant's participation in the Promotion should viruses, bugs, unauthorized human intervention or other causes beyond Sponsor's control affect the administration, security or proper play of the Promotion, or Sponsor otherwise becomes (as determined in its sole discretion) incapable of running the Promotion as planned. Entrants who violate these Official Rules, violate any law, rule or regulation in connection with participation in the Promotion, tamper with the operation of the Promotion or engage in any conduct that is detrimental or unfair to Sponsor, the Promotion or any other entrant (in each case as determined in Sponsor's sole discretion) are subject to disqualification from entry into the Promotion. Sponsor reserves the right to lock out persons whose eligibility is in question or who have been disqualified or are otherwise ineligible to enter the Promotion. If you have any questions about these Official Rules or the Promotion, please e-mail them to grassrootsfundraising@barackobama.com or send written questions to the address listed below, Attn: "2012 Grassroots Fundraising Challenge" Questions.

Sponsor:

Obama for America, 130 E. Randolph St., Chicago, IL 60601.