A recent poll by Global Marketing Insite, Inc. (GMI) confirms the newfound power of social networking sites in the 2008 elections. It finds that 39% of respondents age 18 to 24 have already checked out a presidential candidate’s Facebook or MySpace profile. Of this group, 53% said that after visiting they were more likely to support the candidate. And with primary season to accelerate in the coming months, this medium will only grow in importance.
This trend can only bode well for the Obama campaign. To date, Barack Obama already has over 130,000 supporters on his Facebook profile, giving him over three times as many as any other presidential candidate. Our group, Students for Barack Obama, began on Facebook. This is not a fad; social networking sites are one of the tools we will use in this movement for a stronger America.
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