Next to fundraising I believe that recruiting others to join the campaign and sign up here at BarackObama.com should be our highest priority. I believe one of the best ways to do this is to let others see Barack in action on video. And we are fortunate to have such a wealth of video clips available on the sites like YouTube. Links to these clips can be added to your emails like any other website link. No downloading or attachments are required.
Individual personal emails to your friends have order of magnitude greater impact than any communication from the campaign. And you can start with any of your friends regardless of their politics by showing them Barack's great sense of humor. The clips of Barack on the Daily Show, Monday Night Football and Jay Leno are hard to beat. Once you have sparked someone's interest you can give them clips of Barack's inspirational speeches. No need for you to have to convince them why you support Barack. None of us could do that as well as he can. And we have the perfect vehicle for putting out his message.
Why not set a recruiting goal for yourself just like your fundraising goal? How about setting a personal goal to send out at least one email per day. No problem if you miss a few days; we are all busy outside of the campaign. Just try to average 7 emails per week, 30 per month.
I believe we should have a new category called "My Recruiting" with the same type of thermometer graphic and "My Fundraising" to track our recruiting progress. The two go hand in hand because new recruits will contribute to the campaign. And creating this new category ought to be relatively easy because most features can be copied from "My Fundraising."
Thanks for listening and please let me know your thoughts on my idea for potentially improving our website.
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