Campaign manager David Plouffe took some time tonight to sit down with hundreds of supporters on My.BarackObama for a conference call to talk campaign strategy. He talked about the strong organizations being built in the early states where we’ll build momentum with victories in January and February, but he also made clear that the road to the nomination goes through you.
For months now you’ve been pitching in to organize your local communities, to sign up new supporters, and more recently, to call other people and help mobilize for major events like this Thursday’s rally in New York City.
As David Plouffe said on the call tonight, the challenge that lies in front of us now is to bring new people into the movement. One of the easiest ways to do this is by creating a group fundraising campaign. We’ve had thermometers on individuals’ pages to help them track their personal fundraising since the campaign began, but we’ve now enabled groups to have the same thermometer-like tracking capability.
In our current Group Fundraising Challenge, the three groups that bring in the most new donors to the movement by September 30 will have the opportunity to have a frank conversation directly with Barack Obama and David Plouffe in the first weeks of October.
As of tonight, the leaders in each of the three categories are:
For large groups with 85 or more members, the current leader in the challenge is NW Suburbs of Chicago for Obama.
For medium-sized groups (those with 30-84 members), the leader is Loudoun Country for Obama.
For small groups, which are those that have between 3-29, the leader is African Americans for Obama – Los Angeles.
There’s nearly an entire week left between now and the end of the challenge—plenty of time to move your group into the lead.
Take a second, find your favorite group, click on the thermometer and extend an invitation to a friend, family member, or neighbor to give.
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