Today we’re unrolling a new way to measure your impact on the campaign: points in the My.BarackObama network. Just about every action you can take on My.BarackObama now will give you points to make it easier to see all the hard work you’re putting in to make this campaign succeed. If you host an event, that’ll show up on your profile and you’ll get 20 points. Write a blog post and you’ll get 15.
We’ve taken the time to look backwards and tally up the points from actions that your profile has taken in the past. That way, if you’ve been active over the past few months, your diligent work on behalf of the campaign is duly recognized. If you’re a new user, have no fear. Racking up points will come naturally as you participate in the My.BarackObama community. Joining groups, hosting events, and using the personal fundraising module are three easy ways to start getting active.
At the end of the day, earning points isn’t what this campaign is about. You’ve made this campaign into a grassroots movement which is clearly hungry for change and ready to get involved in the political process on behalf of Barack Obama. Adding a points system to My.BarackObama is just a simple way to measure the impact you are having day in and day out on the campaign. You deserve credit and recognition for your involvement and this is just one way to make it clearer how much you’re doing.
To add a little spice to this kick-off, we’re adding 50 points to the account of all hosts of Barbecues for Barack on August 25, which was the first action in our new Action Center. For those who host a Countdown to Change House Party--our second event in the Action Center--we'll add 100 points.
Your support and your activity is what will sustain this campaign throughout the fall and help us win in the important early states in January and February.
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