As all Obama supporters, I am very concerned with the sudden appearance of Sarah Palin and the life she has put into McCain's campaign. I am also concerned that McCain is trying to steal the change brand from Obama. However, my main concern is that Obama still does not seem to be connecting to Mr. and Mrs. Middle America, which led me to post this idea.
Obama is a community organizer, professor, lawyer and legislator. Obama needs to reach back into the middle of his career path and once again become that professor.
Obama's rallies need to be in more of a power point format that will identify the problem , identify who is affected, identify the solutions and identify the funding source. Following his power point presentation he should then wow the crowd with his great oratory. Obama should also prepare a handout that condenses this information onto a single flash card. Mr. and Mrs. Middle America need something to look at when they sit down at the kitchen table to discuss who they should vote for.
In order to recapture his brand, Obama must do something besides accuse McCain of stealing it. He must do something different and he can by utilizing other tools in his skillset. McCain changed the game,so Obama has to change the game again and make McCain play catch up.
Just as icing on the cake, Obama's ending must be...I am change you can believe in, not change you can Xerox.
