Pioneered by Natural Capital Institute, "True Costs" are the actual water, fuel, child or sweatshop labor, and tax avoidance costs that are externalized.
For example, it takes more water to create a plastic bottle for water, than the bottle contains.
Designer T-Shirts use 4000 liters of water from growing of corn to applying colors.
Every product and service can be listed in an online database
MBA students can be required to do one true cost inventory a year.
End-user can get true costs at point of sale via cell phone
Trademarked by Medard Gabel, who built analog World Game with Buckminster Fuller. He is one of 24 co-founders of the Earth Intelligence Network.
Reality plus budgets plus active citizens online levels the playing field
For one third of what we spend on war each year, we can eliminate all ten high-level threats within 10-15 years
Sustainable
Cradle to Cradle
Lease don't buy
Minimize shipping
End absentee owners
Public Health (free, as with Safety and Education)
Balanced budget mandatory
Medicare okay if go with generic drugs
Too much on spies & military, shift $250B toward waging peace and domestic restoration
Congo
Malaysia
Pakistan
South Africa
Turkey
177 failed states in 2007, up from 75 in 2005
Populism is not socialism
Energy independent
Charismatic leaders cannot be ignored
Putin on a roll
Buffer on China only if we keep it European
Enormous potential
Embrace & assist
We overturned their democracy
Persians are not ragheads
Get over it and deal
Proving resilient
Rich in resources
Key to anti-piracy
Could lead region
Water crisis
Most complex unstable ethnic and religious mix
Information Technology rich, farm poor
Merits investments
Energy crisis
Doing well on poverty
Exporting wombs
Demographic power
Macao connection to and from China
Reflect True Cost
Global Manhattan Project to restore aquifers, push salt back
Regional water authorities (global, fund one desalination plant for each)
Universal service (first month all together, then split voluntarily to
+ Armed Forces
+ Peace Corps
+ Homeland Service
Universal free public health care
Preventive medicine
English required for citizenship & extended residence
Wage peace not war
Reduce the military-industrial complex
Belief systems and morality are core
Connect $5B poor (so they can create sustainable local wealth)
Pardon all marijuana offenders
Wind down the prison-slave complex
Eliminate corporate "personality" amnesty
NOTE: we don't have to impeach Dick Cheney, just export him to Dubai
Enforce Labor Law
GLOBAL Standards
Border Patrol increase of 25,000
National Service for 2 years to earn citizenship
Lifestyle--incentivize HEALTHY fast food
Environment (clean air and water guaranteeds by airlines, trains, buildings)
Natural cures first
Generic medicine at 1% of the current cost
One job per couple
End overtime
Community Centers
Build neighborhoods
